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Bridgestone Tires

    Bridgestone Tires history started in 1931. It was the year when Shojiro Ishibashi opened its own small tire business.

    In 1964 the company approved the project of the production quality improvement that included the production quality control too. This plan was realized finelly and so Bridgestone Company won the prestigious Deming Awards in 1968. This prize is given for the enterprises that have achieved much success in the high quality production manufacturing. In 1988 Bridgestone assigned the task to manufacture the products without any defects. Thus the “zero of defects” conception appeared promoting the manufacturing of the ideal quality goods.

    In 1984 the company developed the “Rolling Contour Optimization Theory” that should have optimized the on-the-run tire shape. That tire is a Bridgestone boast up till now. That project cost 2 million dollars but the Bridgestone production got a huge range of competitor advantages: the optimal shape casing use provides better flexibility and directional stability, good wet and dry surface braking, longer treadware, low noise level and fuel economy.

    In the February of the 2004 the millionth tire was produced. Ferrari and Maserati Companies chose Bridgestone Run-flat tire for their cars equipment. That year Bridgestone also opened the subsidiary Bridgestone Retread Systems Company that still cooperates with Maragoni Tread Company specialists. In June the official opening of The European Bridgestone Proof Ground took place. It is located near Rome. Its area makes up144 hectares. The tires tests are carried out the whole year.

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Bridgestone Turanza El400 Tire

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  • Bridgestone Turanza El400 Tire
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    Bridgestone Turanza El400 Tire
    Bridgestone Turanza El400 Tire is an all-season premium-class touring tire for sports-like passenger cars, both sedans and coups as well as vans. The tire comes as Original Equipment on a number of car models and can be purchased as replacement tire. Its key features include stylish looks, precise steering and stable traction in different weather conditions including light snow. The tire compound molds into a symmetric tread picture with circumferential grooves to evacuate water and slush from under the contact patch area thus ensuring good hydroplaning resistance. The tire Turanza El400 incorporates Bridgestone’s UNI-T proprietary technology (Ultimate Network of Intelligent Tire Technology) that combines several components. Three main elements include the CO-CS computer optimization system to achieve the tire’s balanced performance without compromising on any working parameter. The O-Bead round bead shape ensures smooth running while Long Link Carbon improves the tire durability be resisting cuts and other minor mechanical damage. The tire is housed into a polyester cord body and features twin steel belts in its inner construction, which provides for a long life span while improving driver and passenger comfort.

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